If you’re a digital business of any kind, at some point you’ve had to make critical technology decisions that will have a dramatic impact on cash burn, user experience, and your overall ability to execute on your strategic plan.
These can be stressful decisions, particularly when you’re not a particularly technical person.
Sometimes it’s helpful to understand what solutions others in your space are using. But it can difficult to find that kind of competitive information. Or at least I thought it was.
I just came across a really interesting site that allows you to search for any website to see a list of the technology platforms they use.
If you’re interested in this kind of information, check out BuiltWith.com.
You don’t need to subscribe to use the site. You can enter any domain to pull up details on their technology stack. This is not a paid promotion! I just think this is a really cool resource.
There can be a lot of detail in here, because most websites use a lot of small services and tools. But you can use your browsers search bar to search for specific platforms and services, allowing you to cut through the clutter.
I’m not a developer by any stretch. But I’ve led large technical teams, and I’ve had to sign off on critical technology investment decisions over the years. Using a tool like this can give you a few extra data points to help in your decision making process.