How do you know if you’re off track if you don’t have a map? To properly assess your performance against your goals, you need to set up your SMART Goals, define your KPI’s, build your cash forecast, and rapidly iterate your way to profitable growth.
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Finding product-market fit before you run out of cash, patience or passion for the problem you are trying to solve is the race you are running when you launch your startup. But what is it? How do …
Continue Reading about Finding Product-Market Fit: Desirable, Feasible, and Viable →
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Stephen Blank describes a startup as an organization formed to search for a repeatable, scalable, profitable business model. They are not small versions of large corporations. A well-run startup …
Continue Reading about Know Your Burn Rate – Set Up Your Assessment Framework →
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Gross Revenue charts on fundraise decks. Gross Revenue used to calculate customer lifetime value. Gross Revenue used to calculate sales team commissions! Gross Revenue is one of those numbers that …
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David Frankel, a Managing Partner at Founder Collective, tweeted an interesting thread last Friday. His point was that if you pull back too hard on growth to try to get to profitability, growth …
Continue Reading about Finding Sustainable Growth Before Your Next Fundraise →
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Have you ever been in the lead on a hike through deep snow? It sucks to be up front. You're the one breaking through all of that fresh snow, stomping it down to make a path for those behind you. It's …
Continue Reading about If There Is No Path To Your Market, Does It Exist? →
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There is something about being the founder of a company that leads you to believe that you're supposed to be an expert in every discipline, from marketing to software development to creative …
Continue Reading about How Would Socrates Review That Customer Acquisition Model? →