Kara Swisher recently interviewed talent agent Scooter Braun about the impact of tech and data on the music business.
In the middle of it, he tells a story about the impact of one event at a mall in Long Island on the career of Justin Timberlake, and by extension, on the career of Scooter.
He has this great quote that really resonated with me as it relates to some of the companies I am working with right now.
There are little pivotal moments where you have to go off your business plan and say we are shifting everything and we are putting all of the eggs in one basket, and we are going for it because something presented itself.
I love this. I think far too many entrepreneurs and companies set themselves up for a moment in time where a great opportunity presents itself, and then fail to lean into it as hard as they can to make the most of it.
Companies that over perform have outsized wins that more than offset the many small misses along the way. But you need to pause and spot those moments in time and do all you can to make the most of them when they appear.
He goes on to talk about using your gut versus solely relying on the data. It’s worth a listen.
The full interview with Scooter starts at the 45:50 mark, and the setup for the Justin Timberlake story starts at the 53:48 mark. Here is a link to the podcast.
It’s worth listening to the first interview with Steve Case and Mark Cuban as well. Great insights on the topic of the distribution of VC investment beyond Silicon Valley, NYC and LA in the U.S.
