The Pivot to Profitability puts the founder back in control of their destiny.
Know Your Burn Rate – Set Up Your Assessment Framework
Stephen Blank describes a startup as an organization formed to search for a repeatable, scalable, profitable business model. They are not small versions of large corporations. A well-run startup is like a laboratory, testing hypothesis, comparing actual results against expected results, and constantly executing small pivots until a company is born. Or unit the cash […]
Finding Product-Market Fit: Desirable, Feasible, and Viable
Finding product-market fit before you run out of cash, patience or passion for the problem you are trying to solve is the race you are running when you launch your startup. But what is it? How do you set SMART Goals against this concept, and how do you know when you’ve found it? My favorite […]
Build Your Pricing Strategy On The Foundation of Testing and Iteration
Digiday published an interesting piece yesterday on the subscription pricing strategy of the Daily Beast. For those that don’t know, the Daily Beast is a news and opinion site owned by IAC that was originally founded by Tina Brown in 2008. It has publicly struggled to find a sustainable business model over the years. When […]
If There Is No Path To Your Market, Does It Exist?
Have you ever been in the lead on a hike through deep snow? It sucks to be up front. You’re the one breaking through all of that fresh snow, stomping it down to make a path for those behind you. It’s exhausting, and if you don’t share those responsibilities with others in your group, it’s […]
Find Product-Market Fit Before You Try to Scale
One of the worst mistakes a startup can make is to raise and spend too much money before they’ve found product-market fit. I’ve seen a lot of high value, high cash burn businesses flame out spectacularly over the years. They raise millions on hype and and spend quickly to achieve bogus metrics, only to realize […]
